IFTTT Service App

Integration Opportunity:

If This Then That (IFTTT) is an integration platform that empowers people to do more with over 700 apps, services, and devices they love. Nearly 20 million consumers have made over 90 million active connections.

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Insider Details:

Market Opportunity

According to its developer docs, IFTTT’s platform has attracted “18 million consumers across 140 countries and served over 90 million activated connections.” Because IFTTT is free and bundled in with many consumer IOT devices, its by far the most recognized brand in consumer integration tech.

  • 10M to 50M
  • Very Small (Under $1M)
  • Small (Under $10M)
  • External Marketplace
  • Inside App UI

User Experience

  • Internal UI
  • Third Party UI
  • Point-to-Point
  • Point-to-Many
  • Multi-Step Workflows

IFTTT’s UI is consumer-ready and available via website and their outstanding mobile app. Applets (recipes) can also be embedded within your website or app UI.


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