Workato Public Connector
Integration Opportunity:
Workato is an award-winning cloud automation and integration platform with enterprise-grade capabilities and no coding required. Workato seamlessly integrates with over 100 business applications and enables task automation across all those apps.
Insider Details:
Market Opportunity
Left Hook Notes on Marketing Dimensions
According to Gartner in April 2018, Workato has 3,500 organizations paying between $1k to $5k per month, 800-900 sing-ups per month.
Customer Base Explained
- 1K to 10K
Business Size Served Explained
- Small (Under $10M)
- Mid-Cap ($10M-$50M)
- Enterprise ($50M-$500M)
Co-Marketing Options Explained
- External Marketplace
- Inside App UI
User Experience
Interface Options Explained
- Third Party UI
Capabilities Explained
- Point-to-Point
- Point-to-Many
- Multi-Step Workflows
User Experience Notes Explained
Workato is a third-party integration platform that requires users to build recipes on its website. As of the fall of 2018, there is no white-label or embeddable version. Your users will be required to create a separate Workato account.