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Industry Insights

Expert analysis on integration industry trends, predictions, and strategic insights.

6 articles

What Makes a "Platform"? A Measurable Definition Nobody's Using

What Makes a "Platform"? A Measurable Definition Nobody's Using

Everyone calls themselves a platform. Bill Gates, Ben Thompson, and Scott Brinker each defined the term differently. Here's a cleaner test: when the things built on top of your product by outside companies eclipse what your own team builds, you've made the transition.

Sean Matthews·2/19/2026
9 min read

19,000 Companies Have a Docs MCP Server. Most Don't Know It.

We went looking for companies that publish Docs MCP servers outside the big marketplaces. What we found was a top-down adoption wave driven by documentation platforms — and a clear profile of which companies are building their own.

Sean Matthews·2/17/2026
10 min read
The ~~5~~ 6 MCP Servers Every Product Company Will Need
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The 5 6 MCP Servers Every Product Company Will Need

There's an emerging architecture for how product companies expose their systems to AI. It's not one MCP server. It's six (maybe seven). Here's what's shaking out and what your team should be thinking about.

Sean Matthews·2/11/2026
14 min read
26 Integration Predictions for 2026: What's Coming Next
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26 Integration Predictions for 2026: What's Coming Next

MCP becomes table stakes. The vibe-coded hangover arrives. Simple automations get eaten by agents. Here's what to watch in integration, automation, and AI.

Sean Matthews·12/30/2025
14 min read
25 Integration Insights from 2025: The Critical Infrastructure for AI
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25 Integration Insights from 2025: The Critical Infrastructure for AI

For all of AI's promise, none of it works without integrations. Data integrations, MCP Apps, and MCP UI are the critical path for AI to deliver real value.

Sean Matthews·12/27/2025
12 min read
The 3 Layers Shaping Integration: Why AI Can't Replace What You Actually Need
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The 3 Layers Shaping Integration: Why AI Can't Replace What You Actually Need

AI agents are eating simple automations. But complex, mission-critical integrations become MORE valuable. Here's the framework for understanding why.

Sean Matthews·12/23/2025
10 min read