Integration Opportunity:

Microsoft Power Automate (formerly Flow) is an online workflow service that enables you to work smarter and more efficiently. It makes it practical and simple for line-of-business users to build workflows that automate time-consuming business tasks and processes across applications and services.

In addition to Flow, Microsoft also offers two other integration platforms: PowerApps and Azure Logic Apps. Features overlap between these three tools, and building a connector for one services makes it easy for Left Hook to enable it for the other two.

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Microsoft Power Automate Connector Dimensions

Market
Opportunity

  • 50M+
  • Very Small (Under $1M)
  • Small (Under $10M)
  • Mid-Cap ($10M-$50M)
  • Enterprise ($50M-$500M)
  • Giants ($500M+)
  • External Marketplace
  • Inside App UI

Microsoft Power Automate is included with almost all subscriptions to Microsoft Office 365 and Dynamics, putting the total number of potential users well over 100 million; MS reported 1.1 million monthly active users in May 2018.

Logic Apps is part of the metered Azure service.

PowerApps is a separate subscription starting at $7 /user/month, with a more advanced feature set costing $40/user/month.

User
Experience

  • Internal UI
  • Third Party UI
  • Point-to-Point
  • Point-to-Many
  • Multi-Step Workflows

MS Power Automate is natively used within Microsoft’s own products (i.e. Sharepoint, Excel, etc.). A SaaS can embed the Flow Builder into its UI to keep users on-site, but an authenticated Microsoft account is still required.

Logic Apps is a part of the larger Azure tooling.

PowerApps is a stand-alone UI.

Developer
Details

  • Target App

No additional costs.

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